Sustaining Cultural Identity Through Traditional Food Practices in ASEAN Wedding: The Philippine Case Study of Cañao Wedding Ceremonies

Abstract

The promotion and preservation of cultural identity shape the collective identity within the ASEAN socio-cultural framework. While scholars focus on food security, they often overlook the cultural symbolism of traditional foods. Wedding ceremonies, rich in history and legacy, provide a unique context for exploring the relationship between food rituals and cultural identity. This study aims to bridge the scholarly gap by investigating this relationship in ASEAN weddings, emphasizing the role of traditional food in maintaining cultural identity amid modernization and globalization. Using a qualitative approach and autoethnography, the research examines Cañao wedding ceremonies, organizing food meanings using Aktas and Aktas-Polat’s Food Meaning Diagram into categories of hedonistic and symbolic consumption, emotional and cultural transfer, and national and personal identity. Hedonistic elements highlight sensory delights and is seen in the consumption of traditional food like diket, patupat, adobo, watwat, and pinikpikan, while symbolic meanings are found in traditional practices, like the exchange of food between families. Emotional transfer is seen in the communal spirit of pre-wedding preparations and rituals, reflecting love, respect, and gratitude. Cultural transfer is observed in the adherence to customs and communal food consumption, vital for passing down cultural identity. Identity meanings connect participants to their heritage through traditional food and family rituals, emphasizing personal and family identities. National identity is expressed through the diversity of Filipino food, with traditional food like adobo and watwat showcasing cultural heritage. The integration of Catholic and indigenous customs reflects a broader national identity, with ceremonial practices emphasizing mutual support and community solidarity. Thus revealing the deep meanings embedded in traditional food and their crucial role in preserving cultural identity.