Communication in Implementing Safety Culture Onboard Seabourn Cruises and the Level of Satisfaction of Crew on Board: An Autoethnographic Study

Abstract

This study delves into the critical role of communication in cultivating a robust safety culture aboard Seabourn Cruises, and its subsequent impact on crew satisfaction. Employing an autoethnographic approach, the investigation analyzed thematic data from four participant narratives to derive meaningful insights. The research highlights the indispensable nature of direct and clear communication channels in maintaining safety standards and facilitating the swift dissemination of essential safety information. The study identifies benchmarking against industry standards as a crucial method for improving safety practices, with the approach to safety communication significantly influencing crew satisfaction levels. The establishment of trust in leadership and the active engagement of crew members in safety initiatives were pinpointed as key factors for the successful adoption of safety protocols. The necessity for ongoing enhancements in safety practices, supported by an effective feedback system, was emphasized to accommodate the dynamic nature of the maritime environment. The research also addresses communication challenges, such as the overload of non-essential emails, which can undermine safety efforts, and calls for the adoption of more streamlined communication strategies. Recommendations for maritime organizations, particularly Seabourn Cruises, include prioritizing straightforward communication, nurturing a trust-based culture through active feedback loops, aligning with industry best practices, and mitigating communication barriers to boost both safety and crew satisfaction.